GDPR PRIVACY NOTICE

GDPR PRIVACY NOTICE PARANOIDLAB is committed to protecting and respecting your privacy in accordance with the E.U. General Data Protection Regulation and other applicable laws. 1. Information about PARANOIDLAB's Processing of Personal Data PARANOIDLAB is the data controller of the personal data to which this Privacy Policy Statement applies. PARANOIDLAB processes your personal data based on the following lawful bases: a. To Perform a Contract PARANOIDLAB processes your personal data for the following purposes in order to perform our contractual obligations to you: • Processing the orders that you place with us for goods and services; • Processing your payments to us; and • Notifying you about the status of your purchases; b. Based on Our Legitimate Interests PARANOIDLAB also processes your personal data based on PARANOIDLAB's legitimate interest in: • Providing a customized, optimized website experience for you so that you are better able to search for and browse our products and place orders with us; • Understanding the effectiveness of our advertising and marketing; • Improving the performance and usability of our website at http://www.PARANOIDLAB.com (the "Website"); • Monitoring, maintaining, and improving the security and integrity of our systems; • Informing our suppliers about who is purchasing the products they manufacture; • Reviewing aggregated and non-personally identifiable geographical location data based on the IP addresses of individuals who visit our Website for purposes of understanding where visitors to our Website are located; • Maintaining a record of customers who have purchased from us for as long as we determine is reasonably necessary to operate our business efficiently by balancing the risks of long-term storage of personal data against the costs of deleting personal data which may be useful for efficiently conducting future business; • Keeping accurate financial records for accounting and audit purposes; and • To comply with our legal and regulatory obligations. c. With Your Consent Finally, with your consent, which you may provide upon registering on or logging into our Website, by email to us, or during the course of other interactions through which we obtain your affirmative consent (e.g., at events or when you choose to download information we make available to you on our Website), we process your personal data for purposes of: • Distributing relevant marketing materials to you through email, SMS, and marketing to you over the phone; and • Operating Internet remarketing programs (such as Google AdWords) through which "cookies" are used to display ads for our products to you on other websites you visit based on the products and pages you viewed on our Website. 2. Details about PARANOIDLAB's Processing of Personal Data a. Categories of Personal Data Collected PARANOIDLAB processes the following categories of personal data: • Contact information, including phone number, mailing address, billing address, email address, and job titles; • Billing information (including bank and/or credit card information); • Transactional information, including historical data about your purchases from us; and • Information about your visits to our Website, including what web browser you use, your IP address, your computer operating system, what pages you view on our Website, and when and how often you visit our Website. b. Cookies PARANOIDLAB's Website uses cookies (small files stored on your computer by a website to give you a unique ID) and web beacons (also known as pixel tags or clear GIFs) for the following purposes based on the lawful bases described above: • To help us remember your settings and preferences so that we can provide you with a more personalized experience; • To log you into the Website; • To enable us to show you your account data; • To help us keep your data and the Website safe and secure; • To provide you with functionality and optimize the performance of the Website; • To help us understand how you are using the Website so that we can make it better; • To monitor which pages you visit and your activity on our Website using Google Analytics; and • To advertise using to you using Google AdWords based on your previous visits to the Website. Most web browsers are initially set to accept cookies. However, you can adjust your computer browser settings so that you are informed when a cookie is being placed on your browser. You can also set your browser to decline or accept all cookies. To prevent your data from being used by Google Analytics, you can install Google's opt-out browser add-on. To opt out of ads on Google that are targeted to your interests, use your Google Ads settings at adssettings.google.com. IMPORTANT NOTE: If you configure your computer to block or erase all Cookies, you may not be able to use all or certain parts or features of this Site. c. Transfers of Personal Data to Third Parties PARANOIDLAB transfers certain personal data to subcontractors that perform services for PARANOIDLAB relating to the processing of personal data for the purposes set forth above. These subcontractors perform the following categories of services to PARANOIDLAB: • Delivery services • Email marketing services • Direct mail marketing services • Printing services • Data cleansing and supplementing services • Internet advertising services • Sales analysis services • Website activity analysis services These subcontractors are not authorized by us to use or disclose your personal data except as necessary to provide services for PARANOIDLAB. PARANOIDLAB may also disclose your personal information to third parties in the following circumstances: • We may disclose your personal information to our corporate affiliates (i.e. subsidiaries, parent companies, member companies, etc.; • To meet any applicable law, regulation, legal process, or enforceable governmental request; • To enforce applicable terms of service or terms of sale, including investigation of potential violations; • To detect, prevent, or otherwise address fraud, security, or technical issues; • To protect against harm to the rights, property or safety of PARANOIDLAB, our customers, or the public as required or permitted by law; • If we sell or buy any business or assets, in which case we may disclose your personal data to the prospective buyer or seller of such business or assets; and • If PARANOIDLAB or substantially all of its assets are acquired by a third party, in which case personal data held by it about its customers may be one of the transferred assets. d. Transfers outside of the EEA PARANOIDLAB transfers certain personal information outside the European Economic Area. These transfers are made subject to appropriate safeguards. If you wish to enquire further about these safeguards, please contact us as set forth in section 4 below. e. Data Retention With respect to personal data that PARANOIDLAB processes in order to fulfill our contractual obligations and based on our legitimate interests (as described above), PARANOIDLAB will retain such data for as long as necessary to fulfill the purposes of the processing or as long as your account is active. With respect to personal data that PARANOIDLAB processes with your consent, PARANOIDLAB will retain: (i) contact information for purposes of direct mail and email marketing for twenty-four (24) months after the date of last purchase; (ii) data for purposes of Google advertising programs for up to one hundred eighty (180) days; and (iii) data for purposes of Google Analytics programs for up to fifty(50) months. Of course, you may revoke your consent at any time by notifying us at [insert webpage here]. 3. Your Rights Under the GDPR, you have the following rights with respect to your personal data which PARANOIDLAB processes: • The right to access your personal data; • The right to rectify your personal data where it is incorrect or incomplete; • The right to erase your data if certain grounds are met; • The right to restrict or suspend our processing of your personal data; • The right to complain to a supervisory authority about our processing of your personal data; • The right to data portability; • The right to withdraw the consent you have previously given to our processing of your personal data; • The right to object to our processing of your personal data for purposes of our legitimate interests • The right to object to our processing of your personal data for direct marketing purposes. If you refuse to provide us with personal data comprising your contact information and/or billing information, we may refuse to do business with you because we will not be able to fulfill our contractual obligations to you in connection with your purchase of services from us. 4. Contact Information If you want to exercise any of your legal rights, or if you have any questions about PARANOIDLAB's processing of your personal data, you may contact us at [insert link to submission page here]. You can also review and update certain of your personal data by updating your profile in the My Account section of the Website. Who We Are Our Products Our Services Our Customer Service Careers Case Studies News and Events